Bulle Architecture – (Project – Spiral) (1868) The House of Elders – (2004) Rolex Center SANAA – Suisse
Project Information :
BIG (Bjarke Ingels Group)
Master of work
Audemars Piguet, Le Brassus
New Museum and Audemars Piguet workshops.
VIP entrance processing, and restoration of the museum in original appearance of sounds 1868.
underground parking 26 places.
CCHE Lausanne SA
Images : BIG
Project : BIG
The construction as envisaged, in a nightlife.
The prestigious Audemars Piguet company wants to expand its historic buildings and welcome its new museum called House of the Founders. This is the project of the Danish architectural firm BIG that was withheld.
The new building, inspired watch movements, will integrate elegantly to the beautiful landscape of the Vallée de Joux.
Le Brassus - The Vallée de Joux watchmaker starts investigating his ambitious project. Combiers of tourism stakeholders and the economy their impressions.
The spiral is the BIG project selected among the five proposals firms "selected for their creativity and sensitivity to the environment".
The House of founders, the new museum of Audemars Piguet, into the thick of it, with its implementation in the public inquiry since Friday. The project designed by the architectural firm BIG, based in Copenhagen and New York, includes a "nested spiral-like structure, which tell the story of the factory visitors, interweaving past and present dynamic and innovative way ", indicates the factory in a statement.
The Museum "will combine exhibition space (near 400 watches) several workshops, reception areas and meeting, and a structure dedicated to professional conservation of archives and the Audemars Piguet Foundation ".
"Only brand luxury watches still in the hands of the founding families, Audemars Piguet opened the first rooms of the museum 1992, in the original home of the Audemars family, before dedicate the whole building 2004. Its collection includes more than 1300 timepieces belonging to the brand's heritage and covering more than 250 years ", indicates the Vallée de Joux factory.
The House of Elders
Le Brassus – In progress
The new museum of Audemars Piguet, developed by the Danish study BIG and directed by CCHE as a local architect will include 3 different buildings connected to the Brassus Site.
The Founders House houses the existing museum, restored to enhance the period architecture of the founders. Designed by the Danish architectural firm BIG (Bjarke Ingels Group), the winning building is a spiral emerging from the ground, based entirely on curved glass walls and combining with the oldest building of Audemars Piguet : the original home of the Audemars family. The spiral is the main exhibition space and the existing administrative building keeps on his current function. Although the spiral is a real technical challenge, the materials are simple : Vegetation roof, glass for facades, brass for coatings and sunscreens. CCHE, designated as local architect and general planner of the project, intervenes transversely ensuring not only monitor the project but also the flow of information between stakeholders, collaboration with authorities, quality control and the performance of work.
interesting experience :
Eric Duruz, Director of the Association for the development of economic activities in the Joux Valley (ADAEV), Sees a very good eye the will to "discover people the company in its natural setting", experience the potentially positive impact on other actors in the region, if it joins, for example, a tasting of a melt in a surrounding mountain hut.
He welcomed the openness that drives manufactures combières, where thousands of visitors are welcomed every year. "All the big firms do not", says he.
For tourism director combier Cédric Paillard, Project Audemars Piguet is necessarily positive, even if it is impossible to accurately measure its impact on the Valley providers. Indeed, no figures to determine with certainty what percentage of some 2000 Annual visitors go private museum in restaurants and hotels in the area during their getaway Vallée de Joux.
Le Rolex Learning Center de SANAA –
Rolex Learning Center at the Ecole Polytechnique Fédérale. Lausanne, Suisse. 2004. Kazuyo Sejima et Ryue Nishizawa / SANAA. Photography by Iwan Baan.